Your store already has a way to answer customers. The question is what it costs you when it fails. Every figure below is from public industry research — sourced and linked, not invented.
These are industry-wide benchmarks, not Delia's marketing. They describe the leak. The ROI calculator then puts your own numbers against them.
How we use these: the figures above are the market context. Delia's own impact is something we prove on your real data in a paid pilot before you scale — we don't publish invented case studies. When we have results from your store, with your permission, they'll appear here next to the benchmarks.
Most stores run a chatbot that can't see the catalogue, doesn't know stock and can't find an order — so it deflects to a help-centre link while the shopper leaves. Delia is plugged into the systems that hold the real answer, so she sells instead of stalls.
Reads your product data and size guides. "I'm usually an M in your tops — will this run small?" gets a specific answer, not a chart link. Fewer abandoned carts, fewer returns.
Connected to your Shopify store. "In stock in a 38?" and "Where's my order?" are answered truthfully in the call — instead of a dead end.
Authenticated against your order system, she gives real tracking status and starts returns. The highest-volume ticket, deflected before it reaches a human.
Asks the right questions and recommends from your real catalogue — occasion, size, budget. What your chatbot pretends to do, actually done.
"Cart abandonment isn't a lack of intent. It's unresolved hesitation." The win isn't adding AI for its own sake — it's replacing a tool that quietly costs you sales with one that resolves the hesitation and closes.
Pick the pain that's yours. Left is what happens now. Right is what Delia changes — and each maps to a benchmark above.